Search


 
Issue Title
 
Vol 9, No 2 (2023): Vol 9, No. 2 (2023) IMPACT SOCIAL MEDIA MARKETING AND BRAND LOYALTY ON PURCHASE DECISION FOR BRAND LOVE KPOP TREASURE MUSIC ALBUMS Abstract  PDF
Christivany Christivany, Dedi Iskamto
 
Vol 9, No 2 (2023): Vol 9, No. 2 (2023) ANALISIS DETERMINAN PENGAMBILAN KEPUTUSAN DALAM MEMILIH PROGRAM STUDI DENGAN CITRA MEREK SEBAGAI VARIABEL INTERVENING Abstract  PDF
Idham Maulana Oktora, Hari Muharam, Herdiyana Herdiyana
 
Vol 10, No 1 (2024): Vol 10, No. 1 (2024) PERAN KEUNGGULAN BERSAING DALAM MENINGKATKAN KINERJA PEMASARAN USAHA MIKRO KECIL MENENGAH SEKTOR KULINER Abstract  PDF
Maria Augustine Graciafernandy, Erlina Dewi Endah Amaliyah
 
Vol 11, No 1 (2025): Vol 11, No. 1 (2025) INDONESIAN CONSUMER PREFERENCES IN SELECTING MASSIVE OPEN ONLINE COURSES (MOOCS): A CONJOINT ANALYSIS STUDY Abstract  PDF
Nanda Alifia Putri, Aprihatiningrum Hidayati
 
Vol 10, No 2 (2024): Vol 10, No. 2 (2024) PERAN BRAND AMBASSADOR, BRAND AWARENESS DAN CUSTOMER TRUST TERHADAP MINAT BELI WARDAH Abstract  PDF
Hayyu Nur Jannah, Mochamad Rizal Yulianto, Dewi Komala Sari
 
1 - 5 of 5 Items

Search tips:

  • Search terms are case-insensitive
  • Common words are ignored
  • By default only articles containing all terms in the query are returned (i.e., AND is implied)
  • Combine multiple words with OR to find articles containing either term; e.g., education OR research
  • Use parentheses to create more complex queries; e.g., archive ((journal OR conference) NOT theses)
  • Search for an exact phrase by putting it in quotes; e.g., "open access publishing"
  • Exclude a word by prefixing it with - or NOT; e.g. online -politics or online NOT politics
  • Use * in a term as a wildcard to match any sequence of characters; e.g., soci* morality would match documents containing "sociological" or "societal"